Infocomm Infocomm
24th NBFC100 TECH SUMMIT AWARDS 24th NBFC100 TECH SUMMIT AWARDS
BFSI AI SUMMIT BFSI AI SUMMIT
Home Regulators RBI SEBI TechINFRA Security Data Centre Cloud Services Government Reforms DBT Aadhaar GST Payments Payment Gateways ATM Point of Sale Payment Wallets Fintech Apps Banks Public Sector Private Sector Cooperative NBFCs Year Ender Magazine Magazine Subscription Articles Interviews Webinars Webinar Videos Video Series — Innovation Talk Upcoming Initiatives BFSI Events About Us Contact Us

Edelweiss General Insurance partners with Ashv Finance to offer digital loan protection to MSMEs

Edelweiss General Insurance, Ashv Finance

Digital Insurer, Edelweiss General Insurance (EGI), has joined hands with Ashv Finance, a tech-led NBFC present in over 100 locations in India, to offer financial protection to all their business loan borrowers. While Ashv is offering timely credit to fund the growth aspirations of small businesses and MSMEs, EGI will ensure that there are no brakes in achieving their dreams by offering health insurance cover to safeguard the financial interest of this very important segment.

As part of the deal, EGI will offer health insurance cover to all the customers of Ashv Finance in all major cities across the country. The policy will provide security against the business loan taken in case the borrower has an unfortunate incident of an Accident or Critical Illness. The policy will also provide daily cash benefit in case of any hospitalization. Cover offered will depend on the loan amount and loan tenure opted by the customer. The business loan and the insurance policy will be processed together, digitally and with zero paperwork, offering complete ease and convenience to customers.

Advertisementnbfc 100

Also Read: Edelweiss Asset Management launches ‘eInvest’

Shanai Ghosh, Executive Director & CEO, Edelweiss General Insurance, said, “We are happy to offer health protection to a sector that is driving GDP growth and augmenting overall economic activity in the country. Our partnership with Ashv Finance will help us reach out to a sizeable number of small business owners across the country and offer them easy and friendly, tech powered solutions, coupled with superior customer experience.”

Advertisement24th Elets NBFC100 Tech Summit & Awards, Mumbai

Nikesh K. Sinha, Managing Director, Ashv Finance, said, “We are pleased to introduce a health protection coverage, in partnership with Edelweiss General Insurance to our Business Loan customers that shall safeguard the repayment of their loans in case of any unforeseen accident or illness. As a lender to one of the biggest drivers of the Indian economy, it is imperative for us to protect and support the business owners in their journey towards growth.”

AdvertisementWorld AI Summit 2026 | Bengaluru
AdvertisementElets BFSI AI Summit & Awards, Mumbai

Elets The Banking and Finance Post Magazine has carved out a niche for itself in the crowded market with exclusive & unique content. Get in-depth insights on trend-setting innovations & transformation in the BFSI sector. Best offers for Print + Digital issues! Subscribe here➔ www.eletsonline.com/subscription/

Get a chance to meet the Who's who of the Banking & Finance industry. Join Us for Upcoming Events and explore business opportunities. Like us on Facebook, connect with us on LinkedIn and follow us on Twitter, Instagram.

Our Coverage of News

Federal Bank Appoints Virat Diwanji as Executive Director

Federal Bank has appointed Virat Diwanji as Executive Director, effective October 12, 2026, following approval from the Reserve… Read more →

NETSCOUT Launches nGenius Copilot to Accelerate Network Problem Solving with Conversational AI

October 1, 2026: NETSCOUT, a provider of network observability, AIOps, cybersecurity and DDoS protection solutions, has announced nGenius… Read more →

CUPI Targets Thousands of Businesses as B2B Expense Management Moves Towards Real-Time Payments

Bengaluru, September 30, 2026: CUPI, a digital business expense management platform, is targeting thousands of businesses over the… Read more →

AU Small Finance Bank Crosses 1,000 Microfinance Branches, Reaches 20 Lakh+ Customers

AU Small Finance Bank (AU SFB) has crossed the milestone of 1,000 Microfinance & Financial Inclusion Business (MFIB)… Read more →

Apple Pay Launches in India with Axis Bank Cards, Expands Contactless Payment Options

Apple has launched its Apple Pay payments service in India, allowing users to make contactless payments using compatible… Read more →

Melento Partners with Gnani AI to Bring Voice AI Agents to Global Enterprise Customers

Bengaluru-based enterprise agentic AI company Melento, formerly known as SignDesk, has announced a collaboration with frontier AI company… Read more →