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GoodScore secures $13 million in funding to advance AI-driven credit advisory

GoodScore

GoodScore has raised $13 million (approximately INR 115 crore) in its Series A funding round led by Peak XV Partners, with participation from existing backers Stellaris Venture Partners and Saison Capital. The latest funding marks a major milestone for the young fintech player as it looks to expand its AI-led credit advisory and marketplace offerings across India.

According to founder and CEO Sanchit Bansal, around 60% of the total capital infusion came from Peak XV Partners. The funding will be utilised to scale the company’s technology infrastructure, strengthen product innovation, enhance its workforce, and enrich the user experience with deep AI-led insights. The fintech also aims to bolster its credit marketplace that serves as a bridge between borrowers and lenders, enabling improved access to financial products and advisory solutions.

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Founded in 2023 by Bansal, GoodScore has built a credit score management platform designed to help consumers monitor and improve their credit profiles through personalised, data-driven recommendations. Leveraging artificial intelligence, the platform analyses users’ financial behaviours and provides actionable insights to enhance their overall credit health.

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GoodScore’s app also offers users access to comprehensive financial education tools, spending trackers, and expert advice. Additionally, it includes automated reminders for EMI repayments and credit card bill deadlines, aiming to boost financial discipline and improve repayment track records.

With India’s credit awareness steadily growing and digital lending becoming increasingly mainstream, GoodScore’s technology-led approach is positioned to fill a key gap in consumer financial literacy and credit management. The startup’s AI-based advisory model aligns with the country’s broader fintech momentum, driven by rapid digitalisation, a young credit-seeking population, and evolving credit ecosystems supported by both banks and NBFCs.

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The company’s latest funding will support its long-term vision to become the go-to digital partner for credit health management, offering personalised financial empowerment tools to millions of users navigating India’s fast-evolving credit economy.

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