Search engine major Google has recently introduced a new prepaid Mobile Recharge Search experience for India in association with MobiKwik as one of its local partners. As a result of this partnership, one can now search for, compare, and recharge prepaid mobiles plans from MobiKwik easily from Google Search. This unique, new “Mobile Recharge Search” is introduced for the Indian market keeping the rising number of mobile recharge queries online in mind.
For using this feature, simply search for “prepaid mobile recharge” on Google Search, and you will be able to see the options for recharging your mobile number. Once you furnish your mobile number and cellular operator’s name, you will see available prepaid mobile plans, along with the offers from MobiKwik and other payment services. Recharging your Mobile in Google Search is available for signed-in users on mobile, desktop and the Google Search app.
“India is a 97 percent prepaid mobile market — a billion Indians like to pay as they go — buying talk-time minutes or data packs at least twice a month. So Indians were, in any case, searching for queries such as best prepaid recharge, and now the Mobile Recharge Search experience enables users to do so in a more structured manner, redirecting them to MobiKwik for the best recharge plans. Collaborating with Google gives MobiKwik added momentum, providing Indian users further ease in this daily life payment use case.
Mobile Recharge is the first use case we had launched on MobiKwik Wallet in 2009, when we started. Simplifying the recharge use case is in line with our mission – “to build affordable and accessible financial services for a Billion Indians”, said Upasana Taku, Co-Founder, MobiKwik.
With this p[artnership, MobiKwik ensures to offer a simpler and faster online recharge process for millions of Indians, who will begin their digital payment journey with recharge as their first transaction.