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Heph partners with Capri Global to transform embedded insurance in lending

Heph partners with Capri Global

Heph has entered into a strategic partnership with Capri Global Capital Ltd, known in the market as Capri Loans, to embed insurance solutions directly into Capri’s lending infrastructure. This collaboration aims to transform the distribution and consumption of insurance products within the NBFC’s extensive customer base, encompassing MSME lending, gold loans, construction finance, and affordable housing.

By leveraging Heph’s white-label, API-driven platform, Capri Global can now offer a comprehensive suite of insurance products—including health, life, motor, and group insurance—tailored to individual customer profiles. These products will be available through multiple distribution channels, such as assisted sales, direct-to-consumer, and embedded options, all integrated seamlessly into Capri’s digital lending ecosystem.

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The partnership is already yielding operational benefits. Capri Global reports that the deployment of Heph’s automation tools has reduced policy issuance times by up to 80%, making it possible to issue policies within minutes instead of days. This efficiency not only enhances the customer experience but also opens up new cross-selling opportunities, as the platform supports distribution from over 49 insurance providers.

Heph’s platform is designed to streamline backend operations for Capri Global, consolidating policy administration, invoicing, IRDAI compliance, and analytics into a single, secure system. The platform adheres to SOC2 and ISO-certified security protocols, ensuring robust data protection for all stakeholders.

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Leaders from both organisations have emphasised the strategic value of the alliance. Ayush Bagmar, Business Head at Heph, highlighted the company’s vision to enable financial institutions to deliver the right insurance products to the right audience, positioning the partnership as a catalyst for meaningful engagement and growth. Magesh Iyer, COO at Capri Global, noted that the integration of Heph’s technology will help Capri reimagine the entire customer journey, providing a one-stop shop for insurance needs and accelerating the company’s growth trajectory.

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