Infocomm Infocomm
24th NBFC100 TECH SUMMIT AWARDS 24th NBFC100 TECH SUMMIT AWARDS
BFSI AI SUMMIT BFSI AI SUMMIT
Home Regulators RBI SEBI TechINFRA Security Data Centre Cloud Services Government Reforms DBT Aadhaar GST Payments Payment Gateways ATM Point of Sale Payment Wallets Fintech Apps Banks Public Sector Private Sector Cooperative NBFCs Year Ender Magazine Magazine Subscription Articles Interviews Webinars Webinar Videos Video Series — Innovation Talk Upcoming Initiatives BFSI Events About Us Contact Us

ICICI Lombard launches unique cashless OPD and wellness programs for customers

ICICI Lombard

ICICI Lombard, leading private general insurance company has launched a unique solution – BeFit (serviced through its ILTakeCareapp). It provides customers with the benefits of OPD services i.e. doctor consultation, pharmacyand diagnostics services, and physiotherapy sessions in a cashless manner.

The BeFit solution will be offering customers coverage for their complete OPD requirements, on a cashless basis.

Advertisementgreylabs

ICICI Lombard’s BeFit benefit along with the standard health insurance policy will provide the policyholder with 360-degree support that they require.

Sanjeev Mantri, Executive Director, ICICI Lombard General Insurance said, “The COVID pandemic has made consumers realise that healthinsurance does not end with having acover just for hospitalization expenses. What is equally important is to have a solution that encourages the practice of good health on a day-to-day basis. Our new BeFit solution addresses this part as it provides cashless and contactless solutions to customers wanting to stay fit and address their medical problems at a nascent stage,without having to reach the stage of hospitalization. This comprehensive offering provides a digitally enabled health ecosystem which is integrated to bring more than 11,000+ doctors across cities. The pharmacy service provides withit express service, i.e. medicine delivered at home within 60 minutes and lab tests both at home and centre visit. The product also offers 24 x 7 consultations (tele and virtual) by our panel of expert panel of doctors. And last but not the least, all these benefits pertaining to preventive healthcare such as health check-ups, health risk assessments, diet & nutrition counselling sessions and even chat and e-counselling are available to all our customers. In a nutshell, the solution fits perfectly into our umbrella of comprehensive health insurance proposition, thereby providing an end-to-end solution to our valued customers.”

Advertisement24th Elets NBFC100 Tech Summit & Awards, Mumbai

Currently, the rider is launched in 20 locations namely, Mumbai, Delhi NCR, Hyderabad, Kolkata, Pune, Bangalore, Chennai, Jaipur, Nashik Bhubaneswar, Ahmedabad, Nagpur, Indore, Vishakhapatnam, Surat, Chandigarh, Lucknow, Bhopal, Dehradun, Raipur and will expanded in other geographical locations in the next few months.

AdvertisementInfoComm India 2026
AdvertisementElets BFSI AI Summit & Awards, Mumbai

Elets The Banking and Finance Post Magazine has carved out a niche for itself in the crowded market with exclusive & unique content. Get in-depth insights on trend-setting innovations & transformation in the BFSI sector. Best offers for Print + Digital issues! Subscribe here➔ www.eletsonline.com/subscription/

Get a chance to meet the Who's who of the Banking & Finance industry. Join Us for Upcoming Events and explore business opportunities. Like us on Facebook, connect with us on LinkedIn and follow us on Twitter, Instagram.

Our Coverage of News

Balaji Sriram Appointed Head – Product & Marketing at Jio Payments Bank

Jio Payments Bank has appointed Balaji Sriram as Head – Product & Marketing, bringing extensive experience across banking,… Read more →

Novus Loyalty Enables CENT Rewardz Redemption on Delhi Metro Sarthi and IRCTC

Mumbai, September 10, 2026: Novus Loyalty Limited has announced the launch of CENT Rewardz redemption on the Delhi… Read more →

InvestYadnya.in Appoints Former Accenture MD Sriram Kannan as COO

Investment advisory and wealth management platform InvestYadnya.in has appointed Sriram Kannan, former Managing Director at Accenture, as its… Read more →

Canara Bank Reportedly Invests Over ₹50 Crore in DPDPA Compliance Initiative

New Delhi, September 9, 2026: Canara Bank has reportedly committed more than ₹50 crore towards compliance with India’s… Read more →

PB Fintech’s PB Pay Goes Live to Offer Unified Payment Solutions for Indian Merchants

Gurugram, September 7, 2026: PB Pay, the Payment Aggregator platform of PB Fintech Limited, has commenced operations and… Read more →

Navana.ai Raises ₹40 Crore in Series A to Expand Voice AI Across BFSI

Bengaluru, September 7, 2026: Voice AI startup Navana.ai has raised ₹40 crore ($4.2 million) in a Series A… Read more →