NPCI launches PAi, AI based chatbot for product awareness


In a bid to raise awareness on its products namely FASTag, RuPay, UPI, AePS on real-time basis, National Payments Corporation of India (NPCI) has launched an Artificial Intelligence-based Chatbot PAi.


NPCI is the umbrella authority to handle the retail payments like UPI, RuPay etc.

PAi will assist the users in informing accurate information of NPCI products in English and Hindi through text or voice on the websites of NPCI, RuPay and UPI Chalega.

PAi will also be addressing queries pertaining to global RuPay Cardholders.

“We are glad to unveil AI-powered Pai for our users. In this fast-paced world, addressing user queries is the need of the hour. We believe PAi will create entirely new user experiences that are as natural and easy as conversations, help users know about our products and in-turn promote digital payments.” said, Kunal Kalawatia, Chief of Marketing, NPCI.

PAi is developed by Bengaluru based start-up CoRover Private Limited whose AI/ML-powered NLP chatbot technology is used by more than 20 crore consumers across businesses.

Ankush Sabharwal, Founder & CEO, CoRover said, “As the world changes, Conversational AI will be the core for business continuity and its seamless operations. Chatbots powered by conversational AI brings every customer closer to verified information on their digital payments.”

PAi will soon be available in various regional language of India.


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