Pine Labs names CRED Founder Kunal Shah as board member

Kunal Shah, Pine Labs

Pine Labs, leading merchant commerce platforms, today appointed Kunal Shah, Founder, CRED, to the company’s board.

Kunal is an entrepreneur, investor, and a known face in India’s fintech ecosystem. He is the founder of Bengaluru-based fintech company CRED.

B. Amrish Rau, CEO, Pine Labs, said, “We are excited to welcome Kunal to our board. He joins a marquee set of investors, advisors, and other visionary board members who are all committed to take Pine Labs to newer heights. Kunal’s deep understanding of the consumer business will be invaluable to us as we explore new opportunities and step into our next phase of growth.”

“The pandemic has catalysed behaviour change among consumers, merchants, and institutions that will drive the fintech sector. Shaping this transformation for the benefit of all stakeholders is a collective responsibility. Pine Labs is a player in digital payments adoption and joining its board is an opportunity to contribute to the ecosystem,” said Kunal Shah, Founder, CRED.

Pine Labs is broadening its reach in international markets with its Buy Now Pay Later offering, provides gift card and stored value solutions through its subsidiary Qwikcilver.

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