Qwikcilver, a Pine Labs company, and a pioneer in end- to-end gifting has launched the third edition of its annual flagship event – “The Gifting Carnival” on their consumer platform www.woohoo.in & mobile Application. The festival that ends on 7th November offers consumers a unique experience to choose gifting options from over 200 brands across 20+ categories.
Several popular brands from a wide variety of categories are participating in this year’s Gifting Carnival. With the rising popularity of Pay Later mode of payment, consumers can avail no-cost EMI from 20+ categories such as lifestyles, fashion, electronics, health and beauty, travel, jewellery. The minimum ticket size to get eligible for the same is Rs 4,000 and above.
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Kumar Sudarsan, President – Gift, Prepaid and Stored Value, Pine Labs, said, “With the pandemic accelerating digital economy and prompting a significant change in consumer behaviour, digital gift cards are now more widely accepted today and have become ‘gift of choice’. The growth in the category is very encouraging and is a testament of consumer’s trust on digital gift cards. We understand the demand of today’s consumers and keep introducing several programs for festive seasons like Woohoo instant gifting, assured cashback, and unique deals on Woohoo. With major brands jumping on the digital gifting bandwagon, gift cards make for excellent options to surprise loved ones with, especially during the festive season. Perhaps the best gift one can give or receive is the gift of choice, and with so many options to choose from, that is exactly what we aim to encourage with the third edition of ‘The Gifting Carnival’ this year.”
The Gifting Carnival showcases the best of brands across categories, from fashion, lifestyle, entertainment, to food, travel, and luxury, where consumers get variety to gift their family and friends during Diwali; with a unique platform to engage with consumers about their e-gift cards, and exclusive offers through their website and on https://www.woohoo.in/the-gifting-carnival
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