YES Bank established a cooperation with Microsoft on January 3rd to develop a new generation mobile application to give consumers a personalised banking experience.
YES Bank will use Microsoft’s Azure platform to develop the app, which will provide consumers with a variety of services, including online payments, shopping, rewards, and offers, as well as personalised dashboards, in addition to typical banking activities, according to a statement.
The new software, according to the release, would run on Microsoft’s enterprise-grade cloud platform.
YES Bank intends to expand numerous services with the help of the app by integrating merchants and ecosystem partners onto a shared platform.
According to the bank, this will enable it to meet customers’ different financial demands in areas such as loans, payments, deposits, investments, cards, and more.
Commenting on the development, Prashant Kumar, MD & CEO, YES Bank said “Our partnership with Microsoft is a testament to this effort, as we look forward to co-creating a proposition that will offer customers with the benefit of transacting, as well as undertaking a host of other activities on a common platform.”
“We believe, the proposition will bring in the right mix of convenience and flexibility while being within the realms of a highly secured network of both YES Bank and Microsoft,” he added.
Speaking on this collaboration, Anant Maheshwari, President Microsoft India, said, “YES Bank has been embracing the shift from traditional banking to creating personalized technology-driven customer experiences.”
“Microsoft Azure enables YES Bank with secure and resilient architecture that helps them build new experiences for their customers,” he added.
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