Aviva Life Insurance has launched Aviva Nivesh Bima. This is a non-Linked, non-Participating, Individual Savings Life Insurance Plan that provides guaranteed moneyback at every 5th policy year, in addition to a lump sum payout at the maturity. This value proposition ensures that customers enjoy the protection of a life cover while building up a corpus to fulfill their short-term and long-term needs.
The Product is designed to attract the Aspiring Value Seekers in the society who’re looking to get guaranteed assured returns for their investments. The minimum annualized premium for the policy is as low as INR 25,000 up to a maximum of INR 1,00,00,000 so that the policy may be beneficial to customers with varying budgets and having low to moderate risk appetite.
Vinit Kapahi, Head, Marketing Function, Aviva Life Insurance said, “During uncertain times, customers increasingly seek life insurance plans with guaranteed gains, especially in the foreseeable future. By aligning our prospects with this future-oriented customer mindset, we have brought Aviva Nivesh Bima which will enable policyholders to fulfill their short- and long-term financial goals.”
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He further explained, “The thought behind this campaign is encapsulated in ‘Chotey dreams se Bade Goals Tak’ as this sentiment speaks to our customers’ aspirations for getting a financial boost they may need at any time, whether immediately or in the long-term future, thus safeguarding their loved ones against uncertainties in life.”