Bank of Baroda, one of India’s leading public sector banks, has enhanced its “Employee Assistance Program” (EAP) to prioritise the emotional, mental, and psychological well-being of its over 75,000 employees and their families. Partnering with Truworth Wellness, the Bank has introduced an upgraded version of the EAP, reinforcing its commitment to a supportive and thriving work environment.
The initiative focuses on addressing diverse emotional wellness needs through a range of holistic and technology-driven solutions:
- Confidential and Personalised Counseling: Free, confidential sessions with professional counsellors are available for employees and their dependents on issues such as stress, anxiety, and personal challenges.
- Multi-Mode Accessibility: Counseling is offered via face-to-face sessions, video calls, and a 24/7 toll-free helpline.
- Digital Support: A user-friendly “Wellness Corner” app provides tools like mental wellness assessments, mood trackers, AI-based virtual therapy, and live webinars.
- Enhanced Tools: Features include health trackers, habit formation tools, personal wellness dashboards, and discounts on health services.
Shri Shailendra Singh, Chief General Manager – HR & Marketing, Bank of Baroda said, “Recognising the importance of prioritising the holistic well-being of our employees, we at Bank of Baroda were pioneers in introducing the Employee Assistance Program way back in 2020 during the pandemic, which focusses on mental health as well as physical health. This year, we have taken the initiative a step further and have rolled out an enhanced edition of the programme designed by Truworth Wellness, one of the leaders in this field. By investing in the overall health of our people and their immediate family members, we are progressing towards a future where employee wellness is an integral part of corporate culture, leading to a happier, healthier and more engaged workforce.”
Shri Rohit Chohan, Co-Founder & CEO of Truworth Wellness, said, “We are proud to partner with Bank of Baroda in this transformative initiative. Our holistic approach to wellness, combined with cutting-edge technology and personalised support, will empower Bank of Baroda employees to take charge of their well-being and flourish in all aspects of their lives. This partnership is yet another example of how corporate wellness is evolving in India – a multidimensional and inclusive approach, with an emphasis on proactive and preventive care.”
Also Read | Bank of Baroda Unveils Phygital Branches to Transform Customer Banking Experience
With this initiative, Bank of Baroda continues to set benchmarks in fostering a holistic wellness culture, strengthening its position as an employee-centric organization.
Elets The Banking and Finance Post Magazine has carved out a niche for itself in the crowded market with exclusive & unique content. Get in-depth insights on trend-setting innovations & transformation in the BFSI sector. Best offers for Print + Digital issues! Subscribe here➔ www.eletsonline.com/subscription/