Data Revolutionising Capital Access

Ajit-K-Menon

Data is the new oil. Having deep insights into customer preferences, market movements, and the appetite for certain investment products is very time-critical. Data availability and Engineering arms are pivotal to sharpening and sustaining Vivriti’s competitive moat. Ideation is nobody’s prerogative, shared Ajit K Menon, Chief Operating Officer, Vivriti Group in an exclusive interaction with Srajan Agarwal of Elets News Network (ENN).

In what specific ways is Vivriti Group harnessing the power of technology to democratise access to capital for mid-market enterprises, and could you elaborate on any innovative platforms or tools developed for this purpose?

Bespoke system workflows and deep tech integrations within and across ecosystem partners comprising of Technology Service Providers (TSPs) and other regulated entities are how we go about democratising access to capital. Hyper personalisation within the structured finance space addresses a huge credit access void left by traditional lenders with traditional products. Fintech NBFCs like Vivriti Capital have been early movers in this space for over 7 years now, providing tailormade debt capital solutions to mid-market enterprises.

Can you delve into how Vivriti Capital and its asset management arm are integrating technology and data analytics to enhance operational efficiency, streamline processes, and potentially uncover new investment opportunities?

As I mentioned earlier, to achieve scale a one-size-fits-all approach would not work. Addressing a specific market segment has its challenges, and going all in is how the NBFC and the asset management entities have been able to carve out a niche. With dedicated data, product, and data engineering teams and fully digitised operational workflows, focus on enhancing operational efficiency and delivery at scale was always in focus. As data is turned into insights, it helps improve delivery costs; just in time, data availability enhances risk management capability and improves operational efficiency. Both entities today possess class-leading capabilities in the areas of Data Analytics, Data Engineering, and Operations. Bespoke solutions, digitalisation, operational efficiency early on, and first principles thinking have been Vivriti’s moat.

With the increasing importance of data-driven decision-making, could you elaborate on how Vivriti Group views data and technology as pivotal elements in gaining a competitive edge within the realm of facilitating capital access for enterprises?

Data is the new oil. Having deep insights into customer preferences, market movements, and the appetite for certain investment products is very time-critical. Data availability and Engineering arms are pivotal to sharpening and sustaining Vivriti’s competitive moat. Ideation is nobody’s prerogative.

Also Read | NBFCs Evolving Lending Landscape in India

Looking ahead, what strategic initiatives or investments is Vivriti Group planning to maintain or strengthen its technological edge over the next five years, particularly in light of the evolving landscape of midmarket enterprises and the financial industry?

Debt capital has always been the raw material. How this is used, repurposed, and positioned with the technological and data layers is what will differentiate offerings for financial services organisations. Investments in digitalisation, strengthening engineering and scaling up computing capabilities (as we deal with more data), and operational delivery to keep up with newer products will be the prime focus.

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