Infocomm Infocomm
24th NBFC100 TECH SUMMIT AWARDS 24th NBFC100 TECH SUMMIT AWARDS
BFSI AI SUMMIT BFSI AI SUMMIT
Home Regulators RBI SEBI TechINFRA Security Data Centre Cloud Services Government Reforms DBT Aadhaar GST Payments Payment Gateways ATM Point of Sale Payment Wallets Fintech Apps Banks Public Sector Private Sector Cooperative NBFCs Year Ender Magazine Magazine Subscription Articles Interviews Webinars Webinar Videos Video Series — Innovation Talk Upcoming Initiatives BFSI Events About Us Contact Us

Google Launches AI-Powered ‘Ask Google Pay’ Assistant to Help Users Track Spending and Save Money

Ask Google Pay

New Delhi: Google has introduced Ask Google Pay, a new Gemini-powered AI assistant integrated into the Google Pay app, enabling users to better understand their spending habits, receive personalised financial insights, and make smarter money management decisions through natural conversations.

The AI-powered assistant analyses users’ transaction history to provide tailored recommendations on spending patterns, identify potential savings opportunities, and answer finance-related questions through both text and voice interactions. Users can also seek explanations of financial concepts in a conversational format, making personal finance more accessible and easier to understand.

AdvertisementElets BFSI AI Summit & Awards, Mumbai

Designed to simplify everyday financial management, Ask Google Pay leverages Google’s Gemini AI capabilities to deliver contextual insights that help users monitor expenses, optimise budgets, and improve savings based on their individual financial behaviour.

Alongside the AI assistant, Google has also expanded its Flex credit programme by partnering with SBI Card, further strengthening its digital financial services ecosystem. The collaboration aims to offer users greater access to flexible credit solutions directly through the Google Pay platform.

Also Read: Standard Chartered Appoints Kavita Kulkarni as Chief Technology and Operations Officer for India & South Asia

AdvertisementInfoComm India 2026

With the launch of Ask Google Pay, Google continues to deepen the integration of generative AI into consumer financial services, combining intelligent insights with everyday payments to create a more personalised and seamless digital finance experience.

Elets The Banking and Finance Post Magazine has carved out a niche for itself in the crowded market with exclusive & unique content. Get in-depth insights on trend-setting innovations & transformation in the BFSI sector. Best offers for Print + Digital issues! Subscribe here➔ www.eletsonline.com/subscription/

Get a chance to meet the Who's who of the Banking & Finance industry. Join Us for Upcoming Events and explore business opportunities. Like us on Facebook, connect with us on LinkedIn and follow us on Twitter, Instagram.

Our Coverage of News

Razorpay Partners with OpenAI to Help Indian Brands Advertise on ChatGPT

Razorpay has partnered with OpenAI to help Indian brands explore advertising opportunities on ChatGPT, potentially opening a new… Read more →

GreyLabs AI Partners with Federal Bank to Deploy Voice AI Across Customer Interactions

GreyLabs AI has partnered with Federal Bank to bring Voice AI into everyday customer interactions, with applications spanning… Read more →

HDFC Bank Appoints V.N. Srivatsan as Chief Compliance Officer

HDFC Bank has appointed V.N. Srivatsan as its new Chief Compliance Officer (CCO) for a three-year term, effective… Read more →

ICICI Prudential Life Insurance Appoints Sidharatha Mishra as MD & CEO

ICICI Prudential Life Insurance Company Limited has appointed Sidharatha Mishra as Managing Director and Chief Executive Officer, effective… Read more →

NBFCs Account for 47% of New-to-Credit Consumer Originations: FIDC-TransUnion CIBIL Report

Mumbai, October 5, 2026: Non-Banking Financial Companies (NBFCs) have emerged as a major gateway to formal credit in… Read more →

Federal Bank Appoints Virat Diwanji as Executive Director

Federal Bank has appointed Virat Diwanji as Executive Director, effective October 12, 2026, following approval from the Reserve… Read more →

whatsapp--v1