Pine Labs, leading merchant commerce platforms, today joined hands with OneCard, India’s first exclusive mobile-based credit card to expand its Equated Monthly Installments (EMI) offering to all OneCard credit card holders.
With this alliance, OneCard credit card holders will be able to avail interest-free EMI on their credit card and this is applicable to all their mid and high-value purchases made at Pine Labs PoS terminals across India.
The partnership will help credit card customers of OneCard shopping at retail outlets powered by Pine Labs PoS terminals to convert their purchase transactions seamlessly into easy, no-interest monthly instalments.
The EMI integration is unveiled across pan India Pine Labs’ merchant partner outlets, whereby all OneCard credit card holders will now get to avail the EMI offering across more than 2.7 lakh Pine Labs PoS terminals in the country. The partnership will offer the EMI facility across pan India outlets of leading retailers namely Reliance Digital, Vijay Sales, and Infiniti Retail among others.
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Kush Mehra, Chief Business Officer, Pine Labs, said, “With the festive season in India fast approaching, we are delighted to now expand the scope of our EMI proposition to OneCard customers. This association with FPL will add more shoppers to the thriving interest-free EMI ecosystem we have on Pine Labs PoS terminals and give more customers the option to convert their regular purchases into interest-free EMIs in a matter of seconds.”
Vibhav Hathi, Co-founder & CMO, OneCard, said, “Pine Labs is one of the leading players offering the EMI facility and we are delighted to partner with them to offer our customers some of the best EMI options across both online and offline stores. With this partnership our customers can avail enhanced flexibility while managing their cash flow through the choice of EMI payments. Our partnership just ahead of the festive season will enable customers to enjoy hassle-free shopping through smart, easy and affordable installments with just a swipe of their card.”