Ceeco Technologies: Digitally Transforming India

Sanjeev Bhasin
Managing Director, Ceeco Technologies

Having started off the operations from 16 mm films and projectors, overhead and slide projectors, Konika films and Hot Shot cameras, the company has been in sync with the changing technology and products, says Sanjeev Bhasin, Managing Director, in conversation with Elets News Network (ENN).

Tell us about the circumstances in which Ceeco Technologies has been in existence since the 80s.
Ceeco Technologies was established in 1986 as “Cinesonic Electronic Equipment Pvt Ltd” In order to address Cinema and Sound opportunities that existed during the time. We have seen the change from Analog to Digital era. Having started off the operations from 16 mm films and projectors, overhead and slide projectors, Konika films and Hot Shot cameras, the company has been in sync with the changing technology and products.

How has been the journey of thirty-plus years?
In its 30 years of journey, Ceeco has set new benchmarks in design quality, technological expertise and project management in auditoriums, conference rooms, boardrooms, seminar rooms, broadcast and post production studios, network operating centres, digital signage applications, distance learning etc. The organisation, over a period of time, has evolved into a multi-product and divisional entity with a strong network of distributors and dealers across India. Building long-term relationships with suppliers, customers and team members has helped us create a credible and respected business.

Would you elaborate about your prime product ClickShare?
This is an incredible piece of equipment manufactured by Barco Belgium. It is a must for every boardroom or meeting room. It is a very innovative wireless presentation tool that makes connecting to meeting room’s display system a matter of clicking a button. It allows all present participants in room to participate more actively. This is done by unique ClickShare Button or by installing a simple app to share content from an Android or iOS Smartphone or Tablet. It creates its own Wi-Fi network, bypassing the one of the organisation and thus completely reducing IT intervention. It can convert the existing VGA cabled analog meeting room to a 100% digital and BYOD compatible meeting room within no time.

What about the security aspect of this device?
This device is totally secure, as it creates its own Wi-Fi that can be accessed by only those who have the authorisation to do so. There are three levels of security features in this device. The first level offers solid security for normal dayto- day operations in any organisation. This offers standard security features plus encryption of audio and video data. The second level offers a higher degree of security, fit for organisations that are more sensitive to security matters.
This offers standard and level 1 security features plus mandatory PIN code for mobile apps and buttons, alphanumeric PIN codes, hardware certificate required for pairing buttons. The third-level is fit for organisations that have extremely strict requirements with regard to security. This offers standard, level 1 and level 2 security features with no sharing from mobile apps, no sharing via Airplay, no wireless access to the web user interface, no option to revert to older versions of firmware.

Do you have any expansion plans?
We are making our presence felt across the country. We are already conducting business in all metro cities of India and our next step will be to establish ourselves in tier-two cities. Our workforce is busy touring the country with our products and soon we will be having permanent bases there.

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