For showcasing the convenience and benefits of digital payments for online shopping, Mastercard has partnered with e-commerce giant Flipkart. The partnership is announced on the eve of Flipkart’s annual ‘Big Billion Days’ sale, which will take place between October 10-14, 2018.
Under the alliance, the Mastercard users stand a chance to win exciting prizes such as an iPhone X for the lucky winner of daily quiz on Flipkart’s and one lucky winner from all the quiz entries to win a trip to Australia to watch India vs Australia one day International cricket match.
“We at Flipkart are committed to increasing our customers’ convenience and choice through affordable financing and payment innovations. Our partnership with Mastercard will help us bring even more Indians into the fold, so they can enjoy The Big Billion Days, India’s largest shopping festival. With the special discounts and exciting rewards up for grabs, Mastercard customers will be able to enjoy a truly unique shopping experience,” said Prakash Sikaria, Senior Director & Head – Monetisation & Growth, Flipkart.
“The Big Billion Days by Flipkart is one of the most popular online shopping festivals in India. Mastercard’s partnership with Flipkart is an ideal platform to highlight the convenience of using digital payments and rewards the Mastercard cardholders with Priceless Surprises. Mastercard is certain that this campaign will significantly contribute towards establishing digital payments as the most preferred and secure way to shop online,” said Manasi Narasimhan, vice president, Marketing and Communications, South Asia, Mastercard.