Mastercard has entered into a strategic alliance with Zoho, a leader in cloud solutions for launching a bundled ‘SME in a box‘ solution for business owners. The bundle will help in streamlining payments and help Small and Medium Enterprises (SMEs) in managing their Goods (GST)and Services Tax compliance and back-office operations effortlessly.
The solution intends at strengthening 73 million SMEs in India to accept or perform payments through all digital forms including Bharat QR, Mastercard business credit and debit cards while staying GST compliant using Zoho’s ERP software.
The bundle is accessible as part of an “Exclusive Offer” developed to Mastercard business debit and credit card users.
“At Zoho, we continually strive to help Indian SMEs be more profitable and compete at the world stage,” said Sivaramakrishnan Iswaran, Director, Zoho.
“In this spirit, we are happy to join hands with Mastercard to equalize access to world-class accounting, payments, tax filing and business decision making solutions for Indian SMEs. For the first time ever, Indian SMEs have better solutions than their counterparts anywhere else around the globe,” he further added.
“Mastercard always strives to create a financially inclusive society and contribute to accelerate India’s journey towards becoming a cashless economy. SMEs being the backbone of the Indian economy have a significant role in this journey. This partnership is yet another way for Mastercard to empower Indian SMEs with the best-in-class technological solutions. Mastercard is confident that it will enhance digital payment acceptance in the country and contribute to the Government’s mission of 30 billion transactions in FY 2019,” said Rajeev Kumar, Senior Vice President, Market Development, South Asia, Mastercard while speaking about the partnership.