76% Indian women take their financial decisions themselves: Survey


Women EmpowermentAround 76 percent of women in India make their investment decisions on their own, says IndiaLends’ #WorkingStree survey.

 However, 59 percent of women who belong to the self-employed category rely more often on their spouses for financial guidance as compared to 48 percent of salaried women.

The survey further revealed that an impressive 88 percent in both the categories contribute to household income. Self-employed women though are privileged to enjoy a higher share of income.

These findings signify the nature of women borrowers conducted under #WorkingStree, a survey by conducted by IndiaLends, an online lending platform, on the occasion of International Women’s Day on March 8.

The survey was carried among 8800 working women in the 25-45 age group both from metro and non-metro cities. It helped in understanding and highlighting their personal and financial as well as health and leisure goals.

The survey said that 50 percent of respondents preferred personal loans over home loans / loans against property. About 46 percent of salaried women, who participated in the survey, found it easier to opt for personal loan compared to 32 percent of self-employed.

 “The #WorkingStree survey of working women offers a keen insight into the relationship between women and money, in particular their financial independence, knowledge of investment and spending habits. The survey gives us a broad understanding of how increasing gender equality and empowerment is giving women the confidence to take charge of their lives, both personally and professionally. The findings will enable IndiaLends to offer tailor-made offerings to salaried and self-employed women, as part of our ongoing efforts to create a supportive environment that will give women greater freedom to make their own financial choices,” said Gaurav Chopra, Founder and CEO, , IndiaLends.


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