Kotak Mahindra Bank has appointed Anup Kumar Saha, as a Whole-Time Director, subject to regulatory approvals. As part of the senior leadership team, Saha will be responsible for Consumer Banking, Marketing and Data Analytics, key verticals that form the backbone of the bank’s retail business strategy. His appointment comes at a time when private sector banks are increasingly focusing on strengthening consumer franchises through data-led decision-making and customer-centric product offerings.
Saha brings with him more than three decades of experience across retail banking and consumer finance. During his tenure at Bajaj Finance, he played a key role in driving the company’s growth as a leading consumer finance-focused non-banking financial company (NBFC). His leadership tenure saw the company strengthen its market presence across lending products while leveraging analytics and digital capabilities to scale operations.
Prior to Kotak Mahindra, Anup served as Managing Director of Bajaj Finance, Saha spent 14 years at ICICI Bank, where he held multiple senior leadership roles. His experience at ICICI Bank spanned various aspects of retail banking, providing him with exposure to large-scale consumer businesses within a regulated banking environment.
“His extensive understanding of retail finance, data-driven growth and innovation will help us accelerate our strategy and deliver even greater value to our customers,” said Ashok Vaswani, MD & CEO, Kotak Mahindra Bank.
Kotak Mahindra Bank stated that the appointment is in line with its efforts to enhance leadership depth and reinforce its focus on consumer banking. With Saha overseeing key growth-oriented functions, the bank aims to further strengthen its retail operations while maintaining a data-driven approach to business execution.
